Architecture, UX and UI for the new Entre Internet Premium website.
A single CTA above the fold: “Contrate agora” (“Sign up now”). Comparable plans, with the promotional price and the condition on the same card. Website and social media in the same language: purple base, orange only for the action, mascot Eon.
Make a visitor understand which plan suits their use and sign up, without getting lost among promotions and conditions.
Entre Internet Premium is an internet provider that promises a stable connection and support that solves problems, and that has arrived in Campos dos Goytacazes (RJ). It needed a new website to present its plans and lead the visitor to sign up.
Besides the website, I designed the brand's social content system — plans, commercial dates, streaming and referrals — with the mascot Eon.
The website is live.
Help visitors find the right plan for their use, without scrolling the whole page.
Serve residential and business on the same site.
Keep the same brand from feed to website.
The hero says where Entre has arrived and offers a single CTA — “Contrate agora” (“Sign up now”). The menu has five items and two fixed shortcuts: Customer Center and Talk to Entre. Orange is reserved for the main action; the brand purple is the base.
Four plans side by side, each with the ideal use, included app and features. The Residential / Business toggle swaps the list; “Build your combo” serves those who want to customize. The most chosen plan gets a badge, border and orange CTA. The promotional price comes with the condition attached — “R$ 94,90* for the first 3 months. Then R$ 119,90/month” — so whoever compares sees the real value before clicking.
The social content system uses the same palette and the same mascot as the site, so the brand is recognized from the feed to the sign-up.
Conversation with the Entre team, site map and what each page needs to say.
Home and plans first, because that is where the decision happens.
Interface in purple and orange, short texts and the price with the condition next to it.
Post system with the mascot Eon: plans, commercial dates, streaming and referrals.
Adjustments with the team and the site goes live.
main action above the fold: “Contrate agora”
plans side by side, with ideal use and real price
audiences served on the same site: residential and business
Complete website live, with home, residential and business plans, additional services, about and support.
Conversion and traffic: no data to share yet.